Elevating Creative Direction to Drive Business Excellence
I'm Maricar Dionisio, a Toronto-based Creative Director specializing in brand transformation, customer-centric design, and digital innovation. With 15+ years leading creative strategy for top Canadian brands, I build powerful brand ecosystems that drive business growth.
My expertise spans:
• Brand Identity & Campaign Development
• UX/UI Optimization & Digital Experience
• Omnichannel Creative Strategy
• Cross-Functional Team Leadership
I believe great creative isn't just beautiful — it performs. I merge insight, imagination, and technology to create experiences that resonate deeply with audiences and deliver measurable results.
I've partnered with brands including Harry Rosen, Holt Renfrew, Roots, Toys "R" Us Canada, Joe Fresh, and others — helping shape how customers connect with brands in a rapidly evolving digital landscape.
Outside of creative leadership, I find inspiration in travel, photography, and a perfectly brewed coffee.


*Title quote by Steve Jobs.